12 Top Facebook Tools & Applications for Your Business

Facebook add-ons allow you to customize your profile page and build up virtual relationships with clients and customers. Check out these tools and applications that will give your marketing plan a boost.

1. Facebook Social Ads: Pinpoint your company’s Facebook friends and friend wannabes by creating a social ad that reveals itself to visitors of your profile and friends of friends of friends … you get the idea.
2. Facebook Pages: A more business-savvy name for Profile, the Facebook Page now includes all kinds of add-ons so that you can post videos, logos, pictures and other marketing info.
3. Facebook Polls: Businesses can effectively find out what their target audiences are thinking by utilizing this polling service on Facebook.
4. Facebook Beacon: Connect your company’s Web site to your customers’ Facebook profiles with the Beacon action alerts. By integrating just three lines of code, your customers can choose to let their friends see what they viewed and bought on your company’s Web site and more.
5. Facebook Insights: Through charts and mapping devices, companies can accurately track their “presence and promotion on Facebook.”
6. Facebook Platform: If you want stand out from the thousands of other Facebook advertisers, create your own tools and applications with Platform. This system helps Facebook users design interactive apps so that visitors and friends can easily explore what your company has to offer.
7. FeedBurner: Advertise your company’s blog or podcast with the FeedBurner app for Facebook. A feed will appear on your profile, so visitors to your page are instantly updated with new postings, videos and more.
8. Gydget: Small companies, bands, nonprofit groups and other organizations should try out Gydget, “a stand-alone viral-promotions tool” that you can add to your Facebook page and also encourage others to integrate with their own pages Update fans and clients with details about upcoming events, networking opportunities, sales and product launches.
9. Ether: Charge by the phone call when you list your Ether number on Facebook with this ingenious app. By adding the button to your Facebook page, you can advertise your expertise and invite friends to call you for advice.
10.   Jobster: Attract new talent from the Facebook pool by integrating a Jobster button with your profile. Your company can build its own job network, submit a listing in the Jobster network and more.
11.   QOOP: QOOP helps you create promotional items like T-shirts and mugs from digital photos. Facebook users can use the QOOP app to share the items by letting friends view and purchase your marketing creations.
12.   Oodle Classifieds: Organize your company’s advertisements, job postings and classifieds on Facebook with the Oodle app.

The original source of this article is InsideCRM.com, part of the Focus network of sites.